Vítor Soares.

I speak about what I practice.

Conferences, podcasts, startup programs, and accelerators. Topics: AI for marketing and sales, landing pages and conversion, negotiation for operators, and product strategy for AI-era startups. Every talk is built from real operator experience - no theory, no slides for slides' sake.

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Vítor Soares leading a practical venture-building session at ISEG Executive Education
Vítor demonstrating AskCory and practical AI applications for marketing and go-to-market teams
Demonstrating AskCory and practical AI applications for startups and go-to-market teams.
Vítor presenting practical AI applications for the automotive aftermarket at Driving Parts Day
Presenting practical AI applications for the automotive aftermarket at Driving Parts Day 2026 - a TIPS4Y and TecAlliance event.

Topics I speak on

AIMarketingSales

Practical AI for Marketing & Sales

How AI is changing content, campaigns, lead qualification and sales workflows - and how teams can adopt it without losing judgement, differentiation or control.

ValidationDiscoveryFounders

From Idea to Evidence: Validating Startup Ideas

How to move from an interesting idea to credible evidence of a real problem, a relevant audience and a product worth building.

Business ModelsPricingStrategy

Business Models & Pricing for New Products

How to connect customer value, willingness to pay, business model choices and pricing before false assumptions become expensive.

ProductAIPositioning

Product Strategy in the AI Era

Discovery, positioning and product strategy when AI features are becoming easier to build - and differentiation has to come from more than the technology itself.

GTMSalesGrowth

Zero to Traction: The Founder GTM Playbook

How early-stage founders should approach channel selection, messaging, founder-led sales and the journey from first customers to repeatable traction.

Selected appearances

EventTopicFormatWhen
Driving Parts DayPractical AI and Data-Driven Transformation in the Automotive AftermarketIndustry presentation2026
DMK TribeBullseye Framework: Sales & Marketing ChannelsWorkshopMar 2025
351 StartupsDigital Marketing for Startups: Strategies to Build an Online PresenceGuest lectureSep 2024
ISEG Executive EducationCorporate Venture Building and Venture Studio ModelsGuest session2024
AMIN EMEA ConferenceMarketing Trends and Agency ModelsConference presentation2024
Build Up Labs Pre-Acceleration ProgrammePractical AI for Marketing and Go-to-Market with AskCoryWorkshop2024

Formats

Keynote (30–60 min)
Workshop (half-day or full-day)
Panel participation
Podcast guest
Masterclass for startup programs or accelerators
Guest lecturer (see Lecturer page)

What organizers can expect

  • Content built from real operator experience, not theory
  • Talks customized to your audience and context
  • Bilingual delivery: English or Portuguese
  • Available for remote and in-person events

Invite me to speak.

Tell me about your event - format, audience, topic direction, and date. I'll respond within 48h.

Invite me to speak

Invite me to speak.

Send a brief about your event: format, audience, topic direction, and date. I'll get back within 48h.